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TEST Wood E-commerce Website Redesign

A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

TEST Wood E-commerce Website Redesign

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TEST Wood E-commerce Website Redesign

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Retail

Services

AnimationCreative DirectionDesignEditing

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A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

Industry

AdvertisingRetail

Our Contribution

AnimationCreative DirectionDesignEditing

Client

Company

TEST Wood E-commerce Website Redesign

A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

Client

Discovery

Company

History

Industry

AdvertisingRetail

Our Contribution

AnimationCreative DirectionDesignEditing

TEST Wood E-commerce Website Redesign

A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

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A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

In 2025, GreenPan entrusted Garbanzo to visualize the innovative Spectra Thermobond and Blue Diamond pans with a stunning photoreal 3D animation. We peeled back every layer—revealing the seamless fusion of stainless steel, etched pattern and PFAS‑free nonstick coating—then brought the slices to life in a dynamic cooking sequence (yes, that flawless egg slide is 3D!).

The result is an engaging, informative showcase that elevates product launch storytelling and highlights both the technology and performance at the heart of GreenPan’s breakthrough design.

Garbanzo teamed up with The Cookware Company to highlight the Frost Ice Cream and Frozen Drink Maker’s built‑in chiller.

We refined their CAD model with photoreal materials and textures, then match‑moved an exploded 3D assembly into live‑action footage—seamlessly blending virtual and practical elements. By replicating the on‑set lighting and animating the internal coolant flow, we created a clear, engaging visual that shows exactly how Frost keeps your treats perfectly frozen.

Garbanzo was contracted by Mr. Goldmember for an exclusive animation project, a decidedly precious endeavor we titled "The Golden Goose." The assignment involved developing a 3D short to celebrate the glorious acquisition of a very valuable, albeit entirely metaphorical, asset. The final piece was quite rich in detail and, dare we say, rather shiny, leaving the client quite pleased with his new nest egg.

A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

Development of a cross-platform mobile app to help users track their fitness and nutrition goals. Ancient cities were bustling hubs of civilization, often adorned with intricate hieroglyphs that told stories of their people, gods, and maybe even their favorite pizza toppings. It’s a good thing those hieroglyphs were carved in stone; otherwise, the ancient scribes would have had to deal with a lot of smudged ink from their "quick" notes!

Design and launch of a corporate website showcasing financial services and client testimonials. In a world where brown shapes gathered for a support group, the circles complained about being round and always rolling into trouble, the squares lamented their rigid lives stuck in corners, while the triangles, sharp and edgy, just sat back and enjoyed the chaos. They all agreed that at least they weren’t like the octagons, who were forever caught in a never-ending debate over whether they were just squares trying too hard to be unique.

Design and launch of a corporate website showcasing financial services and client testimonials. In a world where brown shapes gathered for a support group, the circles complained about being round and always rolling into trouble, the squares lamented their rigid lives stuck in corners, while the triangles, sharp and edgy, just sat back and enjoyed the chaos. They all agreed that at least they weren’t like the octagons, who were forever caught in a never-ending debate over whether they were just squares trying too hard to be unique.

Arch Public asked Garbanzo to create a 30-second 3D promo visualizing their Bitcoin Arbitrage Algorithm. We developed the concept of an ‘AI nerve center’—a sleek, data-driven engine quietly executing trades while the user sleeps.

From concept to final frame, we handled the creative direction, design, and animation to bring their cutting-edge tech to life.

Continuing our work with BBH, Garbanzo created more interpretative UI animations for their Google Workspace Campaign (Spring 2023). The work consisted of animating various UI screens across 4 films, with animation specific cutdowns for :60s, :30s, and :15s.

The films currently have over 100 million combined views on YouTube.

Garbanzo teamed up with ONE to create a 3D explainer video for Aries Grid, a utility-scale battery system made with U.S.-built LFP batteries. When installed, Aries Grid can store renewable energy that can be used to power factories, data centers and communities.

Delivering over 2 minutes of photoreal animation, Garbanzo focused on bringing precisely engineered parts to life. From the small scale of a breadbox-sized battery pack, to a human-sized Aries Grid container (that stores dozens of battery packs), to the town-sized factory, battery grid, and solar farm, maintaining visual consistency was key.

Garbanzo teamed up with ONE to create a 3D explainer video for Aries Grid, a utility-scale battery system made with U.S.-built LFP batteries. When installed, Aries Grid can store renewable energy that can be used to power factories, data centers and communities.

Delivering over 2 minutes of photoreal animation, Garbanzo focused on bringing precisely engineered parts to life. From the small scale of a breadbox-sized battery pack, to a human-sized Aries Grid container (that stores dozens of battery packs), to the town-sized factory, battery grid, and solar farm, maintaining visual consistency was key.

This project updated the Aires Grid container model from this earlier project.

After a successful collaboration in Fall 2021, the talented team at BBH USA invited Garbanzo back to create more interpretative UI animations for Google’s 2022 “Google Shopping” campaign. The work consisted of animating various UI screens across 4 films: “Cowboy Boots”, “Waffle Maker”, “Air Purifier”, and “Hairdryer”.

Garbanzo was hired by McCann New York to craft 2 VFX shots for The New York Lottery’s X Series: “Meet The Multipliers”: a trick yo-yo shot, and some fast-paced foosball action.

The campaign was carried across TV, radio, OOH, print, and social.

Garbanzo directed a tradeshow video loop for ONE, featuring their Gemini modular battery.

What could be more delicious than a VFX project for Starbucks? Garbanzo was hired to add some visual flair to the in-camera footage. The client wanted the spots to feel more festive, with additional snowflakes, bokeh, sparkles, and overall dazzle.

Four :06 spots were enhanced with VFX: “Holiday Trio”, “Caramel Brulee Latte”, “Peppermint Mocha”, and “Sugar Cookie Almondmilk Latte”.

Blah blah blah

In 2025, GreenPan entrusted Garbanzo to visualize the innovative Spectra Thermobond and Blue Diamond pans with a stunning photoreal 3D animation. We peeled back every layer—revealing the seamless fusion of stainless steel, etched pattern and PFAS‑free nonstick coating—then brought the slices to life in a dynamic cooking sequence (yes, that flawless egg slide is 3D!).

The result is an engaging, informative showcase that elevates product launch storytelling and highlights both the technology and performance at the heart of GreenPan’s breakthrough design.

Garbanzo teamed up with The Cookware Company to highlight the Frost Ice Cream and Frozen Drink Maker’s built‑in chiller.

We refined their CAD model with photoreal materials and textures, then match‑moved an exploded 3D assembly into live‑action footage—seamlessly blending virtual and practical elements. By replicating the on‑set lighting and animating the internal coolant flow, we created a clear, engaging visual that shows exactly how Frost keeps your treats perfectly frozen.

Garbanzo was contracted by Mr. Goldmember for an exclusive animation project, a decidedly precious endeavor we titled "The Golden Goose." The assignment involved developing a 3D short to celebrate the glorious acquisition of a very valuable, albeit entirely metaphorical, asset. The final piece was quite rich in detail and, dare we say, rather shiny, leaving the client quite pleased with his new nest egg.

A complete redesign of the e-commerce platform to improve user experience and increase conversion rates. Wood is a versatile material that comes in various types, each with unique characteristics and uses. Hardwoods like oak and maple are known for their durability and are often used in furniture and flooring, while softwoods such as pine and cedar are lighter and commonly utilized in construction and cabinetry. Additionally, specialty woods like mahogany and teak are prized for their aesthetic appeal and resistance to weather, making them ideal for outdoor furniture and decorative items. Overall, wood's natural beauty and strength make it an essential resource in both functional and artistic applications.

Development of a cross-platform mobile app to help users track their fitness and nutrition goals. Ancient cities were bustling hubs of civilization, often adorned with intricate hieroglyphs that told stories of their people, gods, and maybe even their favorite pizza toppings. It’s a good thing those hieroglyphs were carved in stone; otherwise, the ancient scribes would have had to deal with a lot of smudged ink from their "quick" notes!

Design and launch of a corporate website showcasing financial services and client testimonials. In a world where brown shapes gathered for a support group, the circles complained about being round and always rolling into trouble, the squares lamented their rigid lives stuck in corners, while the triangles, sharp and edgy, just sat back and enjoyed the chaos. They all agreed that at least they weren’t like the octagons, who were forever caught in a never-ending debate over whether they were just squares trying too hard to be unique.

Design and launch of a corporate website showcasing financial services and client testimonials. In a world where brown shapes gathered for a support group, the circles complained about being round and always rolling into trouble, the squares lamented their rigid lives stuck in corners, while the triangles, sharp and edgy, just sat back and enjoyed the chaos. They all agreed that at least they weren’t like the octagons, who were forever caught in a never-ending debate over whether they were just squares trying too hard to be unique.

Arch Public asked Garbanzo to create a 30-second 3D promo visualizing their Bitcoin Arbitrage Algorithm. We developed the concept of an ‘AI nerve center’—a sleek, data-driven engine quietly executing trades while the user sleeps.

From concept to final frame, we handled the creative direction, design, and animation to bring their cutting-edge tech to life.

Continuing our work with BBH, Garbanzo created more interpretative UI animations for their Google Workspace Campaign (Spring 2023). The work consisted of animating various UI screens across 4 films, with animation specific cutdowns for :60s, :30s, and :15s.

The films currently have over 100 million combined views on YouTube.

Garbanzo teamed up with ONE to create a 3D explainer video for Aries Grid, a utility-scale battery system made with U.S.-built LFP batteries. When installed, Aries Grid can store renewable energy that can be used to power factories, data centers and communities.

Delivering over 2 minutes of photoreal animation, Garbanzo focused on bringing precisely engineered parts to life. From the small scale of a breadbox-sized battery pack, to a human-sized Aries Grid container (that stores dozens of battery packs), to the town-sized factory, battery grid, and solar farm, maintaining visual consistency was key.

Garbanzo teamed up with ONE to create a 3D explainer video for Aries Grid, a utility-scale battery system made with U.S.-built LFP batteries. When installed, Aries Grid can store renewable energy that can be used to power factories, data centers and communities.

Delivering over 2 minutes of photoreal animation, Garbanzo focused on bringing precisely engineered parts to life. From the small scale of a breadbox-sized battery pack, to a human-sized Aries Grid container (that stores dozens of battery packs), to the town-sized factory, battery grid, and solar farm, maintaining visual consistency was key.

This project updated the Aires Grid container model from this earlier project.

After a successful collaboration in Fall 2021, the talented team at BBH USA invited Garbanzo back to create more interpretative UI animations for Google’s 2022 “Google Shopping” campaign. The work consisted of animating various UI screens across 4 films: “Cowboy Boots”, “Waffle Maker”, “Air Purifier”, and “Hairdryer”.

Garbanzo was hired by McCann New York to craft 2 VFX shots for The New York Lottery’s X Series: “Meet The Multipliers”: a trick yo-yo shot, and some fast-paced foosball action.

The campaign was carried across TV, radio, OOH, print, and social.

Garbanzo directed a tradeshow video loop for ONE, featuring their Gemini modular battery.

What could be more delicious than a VFX project for Starbucks? Garbanzo was hired to add some visual flair to the in-camera footage. The client wanted the spots to feel more festive, with additional snowflakes, bokeh, sparkles, and overall dazzle.

Four :06 spots were enhanced with VFX: “Holiday Trio”, “Caramel Brulee Latte”, “Peppermint Mocha”, and “Sugar Cookie Almondmilk Latte”.

Blah blah blah

New to Garbanzo? Put us to the test for free!

Get a free concept design in 48 hours and see the difference we can make. No catch.

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